09.02.16

Introducing the Nest collection

Introducing the Nest collection

Introducing the Nest collection

The series provides an alternative to the traditional lounge area, by simply adding a level. The two optional heights offer an opportunity to create dynamic settings in any environment, without compromising the level of comfort. Nest is designed by the Stockholm based international design studio, Form Us With Love.

"Our ideas of different height layers led, as they often do, into deeper research. We analyzed the activities and behaviors of public spaces, and the upholstered furniture vs. bar stool seating scenario. Instead of putting the two characteristics next to one another, we merged them - creating a tall vertical Nest, The High Nest," says John Löfgren, Creative Director at Form Us With Love.

Fascinated by the typologies of pedestals, such as the Umpire’s chair on a tennis court and driving an SUV, the studio experimented with a lofty landscape, adding the element of dignity and softness - to a seat with a view. “We believe that a comfortable high seat is a natural part of any lounge and bar environment, providing the opportunity sit longer at a tall table", says John Löfgren.

 

New possibilities   

The different levels create a range of new possibilities. Previously, in order to create rooms within the room you were forced to use tall room dividers, high back sofas or the like. However, with Nest and the variation in heights, it can be done more subtle and with a minimal expression, keeping the space open and inviting without compromising visual or functional elements.

 

Celebrating real craft     

The challenge with the Nest range was the balance between the seat and legs. The importance was adding steadiness, to an exceptionally elegant, high piece of furniture. Hence, we have produced a durable collection without compromising the sleekness of the reversed figure.

The fluid intersection of the seat and the backrest in the Nest collection is about quality and durability, demonstrating the skills on offer in our factory. Design shouldn’t be put on a pedestal necessarily, but, this time, we thought the idea of celebrating real craft was worth lifting.

 

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